About us

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 Welcome to AppointWell, where we transform operations for SMBs and start-ups, driving revenue performance and operational efficiency.  

Hannah is a seasoned Sales Operations Consultant with over two decades of experience in the sales and hospitality industries. Since establishing AppointWell in January 2022, she has been instrumental in supporting companies with their commercial and operational needs. Her approach is tailored to improve revenue performance and operational efficiencies, offering a range of services including:

• Recruiting top-tier sales talent.
• Creating and delivering comprehensive onboarding processes.
• Implementing and optimising HubSpot (CRM) with customised pipelines and workflows.
• Managing the full sales cycle, from lead handling to contracting and invoicing with Xero.
• Delivering impactful training on sales methodologies and CRM processes.
• Developing insightful sales reports for productivity and forecasting.
• Cleaning and segmenting client data for targeted sales efforts.
• Executing successful outbound sales campaigns.
• Enhancing social media strategies on Instagram and LinkedIn with engaging content.
• Advising on website layout and content to boost conversion rates.

Hannah's extensive career includes key roles at notable brands:

• Ordamo: As Head of Sales, Hannah built and led a commercial team for this B2B SaaS start-up, focusing on order and pay solutions for the hospitality industry.
• HGEM: In her role as Head of Business Development, she restructured sales, marketing, and implementation teams to enhance productivity.
• Fourth: Managed the UK hotel sector, acquiring new clients and upselling products to existing customers in the hospitality industry.
• TSA Solutions: Oversaw business development across multiple regions, selling consulting and reporting solutions to luxury hotels.
• Fairmont Hotels & Resorts: Directed group sales at The Savoy, implementing team restructures and delivering effective coaching.
• Four Seasons Hotels and Resorts: Managed catering sales, planning successful events, and improving account management efficiencies.

Currently pursuing a CIPD Associate diploma in People Management (Level 5), Hannah is further enhancing her skills to support teams more effectively.

At AppointWell, we are committed to delivering tailored solutions that meet your unique needs. Let Hannah and our team help you achieve operational excellence and drive your business forward.